- Socios.com secures its first significant partnership with LaLiga.
- Socios.com and LaLiga will collaborate to provide more access to the league’s 800 million global fans.
- Socios.com has made over $200 million in profits in just two years since its launch.
The crypto community is in the midst of a period of strategic business collaboration. Several major collaborations between businesses have occurred in the last month in order to increase brand awareness and trust.
Socios.com, a leading provider of blockchain-driven fan engagement solutions for the sports and entertainment industries, and LaLiga have announced a strategic partnership in which the creators of Fan Token will become the Global Fan Engagement Partner of Spain’s premium football league.
Why are LaLiga and Socios.com collaborating?
La Liga has been Europe’s top league in each of the seven years from 2013 to 2019, according to UEFA’s league coefficient rankings. As a result, it has produced some of the continent’s best clubs and players.
As a result of this collaboration with La Liga, Santander fans will be able to get closer to their idols than ever before. It should be noted that La Liga fans can only access this exclusive package through the socios.com app. La Liga fans will be able to purchase Fan Tokens from anywhere in the world. As a result, over 800 million LaLiga fans will have access to exclusive products such as official merchandise, free tickets, autographed jerseys, and mouth-watering opportunities.
Since its release in 2019, the Socios.com app has attracted a growing global community of approximately 1.3 million sports fans. Over 40 global premier sports organizations from 20 countries and seven sports have launched their official Fan Token on Socios.com.
Among the clubs on the list are Manchester City, FC Barcelona, Boston Celtics, and Atlético de Madrid. Other football titans from around the world, Formula 1 teams, esports organizations, and mixed martial arts businesses are also on the list.
Socios.com’s partnership with LaLiga has cemented its position as the global leader in blockchain technology fan engagement solutions for the sports industry. After only two years, Fan Token has become one of the fastest-growing revenue sources for Socios.com’s global network, generating over $200 million in profits.